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Way2Target is a data-driven marketing intelligence platform developed and marketed by Way2Online Interactive India Pvt. Ltd. – India’s largest Martech Company. Way2Online started as a free SMS sending platform by the name Way2SMS in 2007, and became the largest online platform for sending personal SMS within three years with responsive user experience and through competitive acquisitions. Over the years, Presently The company developed the Way2Target platform using these information and helps in launching marketing campaigns, with capabilities of retargeting and remarketing through display, email, and SMS campaigns for B2B professionals and marketers.